Privacy policy

We, at WOWMD^®, understand the importance of privacy to all our consumers (“consumer”, “you”, “your”). Our Privacy Policy or Policy covers information types we collect, how we collect, how it may be used, how we process this personal information, to whom we may disclose, and under which circumstances we do so as WOWMD^®. Please read our Privacy Policy carefully to understand how you can control your personal information use, and how and why we collect, use, process, and share your personal information. This policy also covers the precautions we take against unauthorized access and use of our consumer’s information.

Please note that the type of consumer information we collect, the method used to collect, the reason for collection, how we use it, who we disclose to, and under what circumstances, vary across our brands and subsidiaries. Check out our privacy policies on our website www.wowmd.com (the “Site”), and subsidiary brands website (www…).

Also, note that products and services on www.wowmd.com are intended for purchase by consumers within the United States border. Visiting the Site from outside the USA will subject you to data protection laws that go hand in hand with the United States law. How you use this Site will be subject to our Terms of Use.

If you disagree with the practices in this Privacy Policy, do not provide us with your Personal Information. Doing so through email or postal mail or using our Site will mean you have given consent to the use of your Personal Information as explained in this policy.

Trademark Notice

WOWMD^® is a registered trademark of WOW MD LLC.

References to third-party trademarks on this website are used for identification purposes only and do not imply endorsement.

How We Collect Personal Information

We collect customer information in various ways and from different platforms such as the Site, phone, email, mail, fax, or mobile apps. When you interact with us, our business partners, or service providers, we are able to collect data on the particular product or service you request or purchase from us.

Some of this information includes but is not limited to, information that identifies, describes, relates to, references, is associated with, or can be linked (either directly or indirectly) to you, your device, or your household. All this information falls under the Personal Information umbrella.

However, Personal Information in this Policy does not entail:

1. Information that is available to the public or has been obtained lawfully
2. Information that is true and a case of public concern
3. Information that has been aggregated, anonymized, and de-identified

Types Of Personal Information We Collect

We and our partners may collect and process information from the categories outlined below. We may have collected and processed your information for the last 12 months for business purposes as provided in this policy and may have to do so in the future.

Category	Examples
A. Identifiers	Real name, alias, online identifier, personal identifier, account name postal address, email address, Internet Protocol address, or similar identifiers.
B. Personal information categories provided in the California Customer Records Statute (Cal. Civ. Code 1798.80 (e))	Name, signature, physical description, telephone number (including mobile phone number), address, education, employment, employment history, insurance policy number, bank account number, debit card number, credit card number, or any other financial information, or health insurance. Some of the personal information provided here may appear in other categories.
C. Protected classification categories under California laws or federal law	Age (40 years and above), ancestry, color, race, citizenship, national origin, creed or religion, marital status, physical/mental disability, medical condition, sex, pregnancy/childbirth, sexual orientation, military status/veteran, or genetic information (including familial genetic data).
D. Commercial data	Buyer or consumer histories
E. Biometric data	Genetic, behavioral, physiological, and biological features, and activities to extract identifier information like sleep, physical, health, or exercise patterns.
F. Internet activity (including other networks)	Browsing history, search history, consumer interactions on websites, advertisements, or applications
G. Geolocation data	Physical location such as device location
H. Audio, visual, electronic, olfactory, or thermal data	Call recordings from our Customer Care department
K. Inferences extracted from personal information	Personal preferences, characteristics, behavior, psychological trends, attitudes, abilities, intelligence, and aptitudes
L. Sensitive personal information	personal information including exact geolocation, racial/ethnic origin, religious or philosophical beliefs, and contents of a user’s text and email messages (unless sent to the business directly). Biometric data used to provide a unique personal identifier for consumers; or Personal information used to collect and evaluate a consumer’s health

We retain data from all the categories above for the period that allows us to provide you with our goods and services and supports our business operations as provided in our “Why We Collect Personal Information” section.

Why We Collect Personal Information

We may use Personal Information collected and interactions on our Site (from you, your device, third parties, or service providers) to help you access quality products, excellent services, and a personalized experience. Ways we use your Personal Information include:

• Allowing you access to the Site by servicing and securing your account and membership.
• Allowing you access to products and services including content, information, products, services, and satisfying your requests such as order fulfillment.
• Allowing you a personalized experience on our Site by remembering your preferences and interests, personalizing our Site and content, providing products and services, easing your interactions with us, and tracking your Site activities (such as linking your different devices) and interests to enhance your overall experience.
• Allowing you access to information about our Site and required notices such as new feature updates on the Site.
• For analytics, such as evaluating your interactions with our Site, services, and products. This helps us better understand your preferences and thus tailor our goods and services to suit your interests.
• For further improvement and development, including enhancing our products, services, content, support, features, and performance. For instance, understanding our popular pages and less popular ones helps us improve our strategies.
• For enhanced communication with our consumers when placing orders, responding to inquiries, concerns, or requests, contacting you about your account or transactions, letting you know about contests, surveys, or sweepstakes, communicating about orders or when an item is in stock, providing service-related or legal notices on our Site.
• For business purposes, such as business operations and improvement; Site administration; research; maintaining accounts, programs, and records; understanding your product and service satisfaction, authentication of consumer information, protecting the integrity and security of our Site and its information technology infrastructure; detect, stop, and react to scams, infringement of our intellectual property, misuse of our services, violations of law, violations of our Terms of Use, or other misuse of our Site, products, and services; as well as any other lawful business purpose.
• For advertising and marketing, including promotional materials, providing marketing communications, advertisements about the WOWMD^® brand, its partners, and subsidiaries, or third-party service or products that you may prefer such as showing you targeted ads on other sites online. Find out more about advertising and marketing in the Your Rights section.
• For safety and legal purposes to protect us, you, or third parties from harm and legal issues; protect our rights as well as the rights, safety, and property of others; to abide by legal obligations, uphold the security of our consumers, employees, and properties; limit legal damages; adhere to lawsuits, subpoenas, court orders, or government requests; respond to court orders, lawsuits, judicial proceedings, legal processes or requests from the government; follow up on regulatory and legal compliance; notify our customers on safety issues and product recalls.

We may aggregate or combine any data we gather for any of the purposes mentioned above. We may also anonymize your Personal Information to prevent you from being re-identified by us or any other brand. The de-identified information may be used for other business purposes.

Disclosure Information To Third Parties And Service Providers

Service Providers Disclosure Information

We may have disclosed (in the last 12 months), and may disclose in the future, all the categories of Personal Information to our service providers for business purposes, including maintenance of service accounts; customer service; facilitating payments; replying to orders, communicate with consumers; advertise and market our services, analytics, internal research; evaluate service quality; respond to fraud and security issues; support our business or provide related services on our behalf.

When we disclose your Personal Information to our service provider, we do so in accordance with a written contract that restricts the service provider from retaining, using, sharing, selling, or disclosing the Personal Information for any other purpose than it was intended as specified in the contract or as permitted by the law.

Disclosures to Third Parties

We are expected to categorize some disclosures of Personal Information as “sales” where we gain valuable consideration. However, it is worth noting that no monetary gain is received for your personal information. We have disclosed (in the last 12 months) and may disclose in the future, each of the Personal Information categories to:

• Business partners including ad networks market communications, advertisements, or promotional materials that you may be interested in. These partners may carry out cross-contextual behavioral publicity for us.
• Subsidiaries who are in charge of providing marketing communications, advertisements, or promotion materials, that you may be interested in, in relation to their brands.
• Third parties when interacting with co-sponsored or co-branded content activities.

Future disclosures to third parties may follow:

• Your approval or requests, however, may be unable to fulfill all requests.
• Necessity to ease an acquisition, a merger, joint venture, collaboration, divestiture, reorganization, transfer, assignment, or other disposition on all or a portion of our business, stocks, or assets (such as bankruptcy), or similar business strategies.
• To government entities (including courts and regulatory agencies), and law enforcement, for business operations to defend and assert legal claims, or as required by law.

How We Source Information

We collect information from:

• You (directly): We access this information through forms you fill out on our Site or purchases you make. You can choose not to disclose your Personal Information. If you choose to withhold your Personal Information, you can still access or use our Site, but you will be unable to use portions of the Site that require this information like the checkout page.
• You (Indirectly): We gather this information through observing your interactions with our Site or when providing service to you.
• You (automatically): While interacting with our Site, information is collected automatically via IP addresses, usage details, web beacons, cookies, as well as other tracking techniques. To be specific, this information is collected via device identifiers (such as IP address, Mac address, and other device IDs), IP address demographics (including language, country of origin, and location), activity information (such as pages visited, times, search history, website addresses, Site feature interactions), and technical device data (including type of device, domain server, type of web browser).
• Service providers and third parties: We may collect and continue to collect Personal Information via other sources including; online social networks, advertising networks, data analytics providers, internet service providers, government entities, data brokers, social networks, and data brokers. We also have partnerships with these third parties who may receive information on our behalf to assist in the data analysis of our business and consumers.

How We Secure The Information Collected

We have in-built security systems that protect the data we collect from unauthorized access, alterations, disclosure, and destruction. We use appropriate and reasonable technical, physical, and organizational measures specifically designed to secure our systems and protect the integrity, availability, confidentiality, and flexibility of the Personal Information we collect.

We also have measures in place to be on the lookout for threats and respond reasonably to them (threats), safeguarding user information shared with us. With all these procedures in place, we acknowledge that there is no data storage method that can guarantee the utmost protection of your Personal Information. In the event that anything happens to your user information, we will inform you as soon as possible as we continue to work on the issue.

Children’s Privacy

Under 13 years

Our professional Site, services, and partners are committed to protecting children. We do not collect Personal Information from children under the age of 13 unless there is parental consent, or legalized by law. If at any point, we discover we have in our possession Personal Information of an under 13, we will discard the information as per the applicable laws.

Under 16 years

Our professional Site and services do not knowingly collect or disclose Personal Information from children under the age of 16 years. If we discover that we have in our possession the Personal Information of an under 16 without parental consent, we will delete the information as required by law. If you believe we possess information from children under 16 years, kindly contact us.

Consumer Privacy Rights And Choices

This section describes consumer rights in relation to their Personal Information and clarifies how they can exercise them.

Right To Know

As a consumer, you have the right to request the disclosure of certain Personal Information we have collected about you. You have the right to request about:

• The categories of Personal Information collected about you
• The specific Personal Information we have about you
• The sources from which we collected your Personal Information
• The business purposes behind collecting your Personal Information
• The business purposes behind disclosing your Personal Information and the third parties to whom we’ve disclosed the information to

It is worth noting that you can make a request for disclosure only twice within 1 year (12-month period).

According to “Shine the Light” law under California’s law (Civil Code Section 1798.83), our Site users who reside in California have the right to request certain information in relation to disclosing Personal Information to third parties for marketing purposes. To request this information, please complete the Webform, call us at…, or write to us at the address provided on our website.

Right To Correct

As a consumer, you have the right to request for correction of the wrong Personal information we have about you. You can also change the Personal Information stored in your account by editing your profile or by contacting us here.

Right To Delete

As a consumer, you have the right to request the deletion of your Personal Information (unless there are exceptions). Once you send in your verifiable request, we will delete (and have our service providers delete) your Personal Information.

Instances when we may reject your deletion request include where we (or our service providers) require information to:

• Finalize a transaction, fulfill your order (goods or services), take required actions during our business interactions with you, and fulfill actions required of us on our contract with consumers.
• Uphold the integrity and security of our Site.
• Perform internal obligations that align with your expectations during our business interactions with you.
• Abide by legal obligations

Exercising Consumer Rights (To Know, Correct, Or To Delete)

In order to exercise your consumer rights (right to know, right to correct, or right to delete), please make a verifiable request by completing this Webform or contact us through our number. You or an authorized agent are the only ones permitted to submit this request in relation to the Personal Information we’ve collected about you.

When submitting your request, we require you to describe the request type, clarify the type of relationship you have with us, and provide us with your name, home address, email address, country, date of birth, and details of your request. To authenticate your identity, our Service Provider may ask additional questions like your physical address, and precise locations, or have you reveal the last four digits of your social security number. These details allow us to better understand, verify, respond, and process your request.

If an authorized agent submits a request for you, we require written permission to prove that the agent is working on your behalf. The agent will also be required to authenticate their own identity to us. Failure to do so by the agent will prompt us to deny your request.

Personal Information we collect during a consumer verification exercise is only used to verify the consumer’s identity or authority to submit the request.

In some instances, we may reject a request to exercise the consumer rights elaborated above. Consumers whose requests are denied will receive an explanation regarding the denial and ways to appeal. You can appeal a denied request here.

If your appeal is denied as well, you can file a complaint with the California Department of Consumer Affairs at https://www.dca.ca.gov/consumers/complaints/consumer.shtml and the California Attorney General at https://oag.ca.gov/contact/consumer-complaint-against-business-or-company

Right To Opt-out Of Sharing And Sales; Right To Limit

As a consumer, you have the right to deny the sale of your Personal Information or sharing of your Personal Information for advertising (cross-context behavioral advertising) under the right to opt out. As provided above, we do not share or sell the Personal Information of children under the age of 16 years. To exercise your right to opt out, you or your authorized agent will be required to make a verifiable request to us through the methods explained below.

We only disclose Sensitive Personal Information to our service providers and third-party partners for the purposes permitted in the California Consumer Privacy Act (CCPA), including performance of goods and services, protection of physical safety of individuals, prevention of security incidents and illegal actions, short-term transient use such as non-personalized advertising, performance of services, verification and preservation of the safety and quality of our products and services, gathering and analyzing of Sensitive Personal Information where this gathering and analyzing is not intended for collecting consumer characteristics.

Depending on certain circumstances, we may use and share consumer health data as stipulated in the Consumer Health Data Privacy Policy (read for more information) in our “Why We Collect Personal Information” section above. Since consumer health data may also fall under the Sensitive Personal Information, you have the right to request that we minimize our use and sharing of your Sensitive Personal Information as provided in the CCPA regulations. To exercise your right to minimize our use of this information, you or your authorized agent may request through the methods provided below.

Users of our “Consumer Privacy Rights and Choices” section may request to limit or opt out from the use of their Personal Information by completing this Webform or calling us at 1(800) 986-9271.

Consumer Choices Relating To Cookies And Other Tracking Technologies

We, our service providers, and third parties use cookies, web beacons, and other tracking technologies on our Site. Here, we explain what cookies are, the type of cookies we use on our Site, and how you can manage them.

WHAT ARE COOKIES AND WHY DO WE USE THEM?

Cookies are small text pieces sent to your browser when you visit a website. They help web browsers to track, personalize, and store information. Cookies are present in most websites and are saved by your web browser on your phone, computer, or any other device you use for your internet searches. Cookies help websites remember your interests, understand which parts of the website are useful and which need to be improved, and send users personalized content or targeted advertisements. At times, cookies are activated when pixels (also web beacons, tags, or clear gifs) are present on a website. These pixels help websites read and place cookies.

1. First-party cookies and third-party cookies

Cookies are either first-party or third-party. A first-party cookie is the one you receive directly from our WOWMD^® Site. A third-party cookie, on the other hand, is the one you receive from other platforms such as Google or Facebook. We may associate with third-party providers including Google and Facebook, allowing their cookies to work through our Site for us to understand your web experience better and personalize our services to suit your interests. Third-party cookies, such as from Google or Facebook, may allow other companies to display targeted advertisements to you on other sites. Additionally, the use of such third-party cookies may bring about the sale or sharing of your Personal Information for the purpose of cross-contextual behavioral advertising as permitted by applicable laws.

2. Persistent and session cookies

A persistent cookie is one that is saved by your device’s web browser until you delete it or expire. The creator of the persistent cookie determines its expiration date; therefore, all information is conveyed to the creator’s server whenever you visit the website it belongs to or the website that is configured to check for the cookie such as an ad on the website. Because of this, persistent cookies are also referred to as “tracking cookies.”

A session cookie is one that is temporarily created on your device by the website you visit. Its purpose is to store your information and track your interactions within the website. An example of a session cookie is the shopping cart found on e-commerce websites. Here, the session cookie saves the items you add to your cart while you can continue scrolling at other products on the website without losing your selected products. At the checkout page, you will still find the products in your cart thanks to the session cookie that stored this information.

HOW TO MANAGE COOKIES

As a consumer, you have the choice to not use some types of cookies on the Site such as the targeting cookies. To exercise this right, go to Cookie Settings, click on the different cookie types, and toggle the switches to personalize the settings. Please note that by rejecting cookies, you will not be able to access some portions, functions, and features of the Site.

Also note that your cookie preferences are browser, device, and brand specific. For this reason, when you visit WOWMD^® brands, subsidiary brands, or visit this Site from a different device (or browser), or delete your cookies, you will be required to reset your cookie preferences.

Additionally, most web browsers give you the option whether to accept cookies or not. Web browsers also allow you to delete cookies they’ve set. It is important to note that the choices provided, and the mechanism employed, are browser-specific (meaning every browser has different cookie settings). These browser settings can be found in the “preferences”, “tools”, or “options” menu. If unable to access these settings, you can sort the browser’s “help” menu.

For visitors who want to clear cookies before visiting websites, there are online tools such as https://allaboutcookies.org/ that can assist with this task. Deletion of cookies will keep information related to a pixel anonymous, therefore, websites will not obtain associated information anymore.

OPT-OUT PREFERENCE SIGNALS

We acknowledge opt-out preference signals required of us, for appliances, by applicable laws, such as the Global Privacy Control (GPC). Opt-out preference signals enable consumers to opt out of sales and disclosure of their Personal Information with businesses online, without submitting individual requests to each business. Where applicable by law, we accept such opt-out preference signals to be a legitimate request to opt out of the sale and disclosure of Personal Information of the browser or device that sent the signal. If we possess your identity from the opt-out preference signal, or your consumer profile (including an alias or pseudonymous profile) connected to the device or browser that sent the GPC opt-out preference signal, we will also accept the opt-out preference signal as a legitimate request to opt out of sale and disclosure by you, or your alias profile. You can use opt-out preference signals by either activating or downloading them on supported browsers, allowing them to transmit opt-out preference signals to websites you visit. Please note that our Site does not recognize opt-out preference signals that employ formats not usually recognized or used by businesses, currently, we do not acknowledge the “Do Not Track” signal.

TYPES OF COOKIES WE USE

Our Site may use Strictly Necessary Cookies, Functional Cookies, Performance Cookies, Social Media Cookies, and Targeting Cookies. All these cookies may be, at any point, first-party cookies third-party cookies, and session cookies or persistent cookies.

Strictly Necessary Cookies: these cookies are essential when navigating this Site (you cannot access without them). For instance, Strictly Necessary Cookies align data transmitted from the Site with your internet connection, send you to secure areas of the Site, and help you access services you requested. If you fail to accept these cookies, parts of this Site will not be available.

Functional cookies: these cookies allow the website to improve functionality and personalization. We or our third-party providers (whose services we’ve added to our pages) can set up these cookies. By rejecting these cookies, it means that some of the services enlisted on our page, will not perform well.

Performance Cookies:these cookies help us to track Site visits and traffic sources to analyze and improve our Site performance. We also get to learn which of our pages perform better and which ones are not popular with visitors. If you block these cookies, we will be unable to know when you visited our Site and monitor the Site’s overall performance.

Social Media Cookies:these cookies are installed on our site by multiple social media services that allow consumers to share our content across their social media platforms. Social Media cookies may track your browser on other Sites to build your interest profile which may impact the content you find on other websites. If you do not accept these cookies, you may be unable to see or use the sharing tools.

Targeting Cookies: these cookies allow us to manage and present our advertisements as per your Site activity, and interactions with other sites (otherwise known as interest-based advertising). Targeting cookies are reliant on the unique identification of consumers’ browsers and internet devices. To learn more about targeted advertising works, check out the Network Advertising Initiative (NAI) website. If you do not allow these cookies, companies that you’ve opted out of will not be able to display interest-based advertisements to you. However, you will still see ads online, just not from the companies you’ve opted out of.

Consumer Marketing Choices

You may opt out of receiving WOWMD^® newsletters and marketing emails by unsubscribing through the “unsubscribe” prompt provided in these emails or contacting us here. You can also manage these marketing choices via your account settings.

Right To Non-discrimination

All our consumers have the right to exercise their consumer rights and choices as provided in this Privacy Policy without discrimination. Unless required by law, we will not:

• Refuse to provide you with goods and services.
• Charge you differently from other consumers on our goods or services, through discounts, benefits, or penalties.
• Deliver goods or services of different quality from other consumers
• Propose that you may get different pricing or quality of goods and services

Where permitted by law, we may provide financial incentives that may result in different rates, prices, or quality of goods and services. Any lawful incentive we provide will be associated with the value of your Personal Information and will have written terms describing the programs’ intricacies. Participation in these financial incentive programs will require your consent, which you can retract at any given time.

Our Privacy Policy Changes

We reserve all rights to change this Privacy Policy at any time and at our discretion. Our Privacy Policy will be subject to review at least once every year (12 months) and will provide the date it was last reviewed.

Links To Third-party Websites; Social Media Sites

We may have links to third-party websites and services that are operated by other parties and are beyond our control. We, therefore, have no obligations for the privacy and security of any Personal Information collected by these third-party websites or services. Please take precautions and go through the privacy policies provided by the third-party websites and services you visit and use.

Our Site may allow you to use social sharing features or other similar tools, that enable you to share content or actions you perform on other media sites. Using these features allows you to share information with friends, the public, or other networks, as per the settings you have enabled with the third party that provides these social sharing features. To learn more about the purpose and types of data collected and analyzed in relation to the social sharing features, please check out the privacy policies of the third parties that provide these features.

Contact Us

For more questions, concerns, or requests in relation to our Privacy Policy or the security of our Site, contact us at 1(800) 986-9271 or submit your questions here.